Many brands pursue premium unboxing experience. Besides printing techniques, choosing proper special paper is a cost‑effective solution. Different special papers deliver unique texture, hand‑feel and luster, which shape customers’ first impression.
Popular special papers for gift boxes include leather‑like paper, soft‑touch paper, pearlescent paper, litchi‑grain paper and laser holographic paper.
Leather‑like paper: leather‑similar texture, wear‑resistant, ideal for candle, eyewear and wine gift boxes.
Soft‑touch paper: matte velvet feeling, low‑key luxury, widely used for cosmetic packaging.
Pearlescent paper: subtle shimmer, perfect for festive & light‑luxury products.
Litchi‑grain paper: grain surface, scratch‑resistant, great for rigid base‑and‑lid boxes.
Laser holographic paper: iridescent reflective effect, fit for trendy youth‑oriented brands.
Key tips for selection:
- Due to special coating, some special papers are not suitable for heavy embossing. Confirm manufacturability via sampling first.
- Hot stamping and UV are available on most special papers, yet ink adhesion varies. Pre‑production test is required.
- Special paper costs more than coated paper. Cost rises obviously for small orders. Our MOQ is 500pcs.
Expensive paper does not always equal suitable paper. Match paper with your brand positioning. Contact us for physical paper swatches if you have doubts.